Webinar

AI Content Creation: How to create AI text that a copywriter couldn’t have done better

24.09.2025 10:00 AM Europe/Helsinki

At Obsidian & PaperPlanes we specialise in AI-driven SEO (also known as Programmatic SEO), using advanced language models to produce and publish content at scale.


GenAI models like ChatGPT, Claude, and Gemini are incredibly powerful, but they all share a common challenge: their texts sound AI-generated. 

You’ve likely encountered it before:

  • Unnecessary use of capital letters

  • Dramatic descriptions of mundane things

  • Turning the whole world to bulleted lists (not unlike this one)

     

The good news? It’s fixable. We’ll show you how.This webinar will guide you through how to avoid these common issues and help you revolutionise your content creation process with AI.

Jaakko Soudunsaari

Content Strategist, Paper Planes

Halfdan Timm

Partner, Obsidian

Halfdan Timm is the co-founder and partner at Obsidian. He is also the co-host of Denmark's most popular marketing podcast, Marketing Brief.

Add to calendar

Ask a question

Ask as (log out)